Book Review: How to Start a Blog That People Will Read by Mike Omar

ISBN: 1484144732
Published: April 24th, 2013
Publisher: self-published
Read from February 8th to 9th, 2014
Synopsis from Goodreads:

HOW TO START A BLOG THAT PEOPLE WILL READ: How to create a website, write about a topic you love, develop a loyal readership, and make six figures doing it.
In association with makemoneyfromhomelionsclub.com
NO PRIOR EXPERIENCE REQUIRED. ALL INSTRUCTIONS ARE FULLY DETAILED AND STEP-BY-STEP SO ANYONE CAN FOLLOW THEM EASILY.
Blogs have the potential to be unbelievably powerful. Never in the history of mankind has such a valuable, simple, and inexpensive tool existed for exploring topics, sharing ideas, connecting with others, and building businesses.
I never dreamed that blogging would lead to more personal and business opportunities, financial success, and clarity of mind and purpose than anything else in my life...but it has.
Blogging, combined with the power of social media, is one of the most powerful tools for massive exposure that exists today...and it's virtually free.
Let me put it this way: Everyone needs to have a blog. The potential upside of having one is just too great to ignore.
Not only will a blog offer you opportunities in all kinds of unexpected and immeasurable ways, the writing will force you to organize your thoughts and analyze topics in ways that wouldn't be possible otherwise.
In other words: The benefits that come from blogging will surprise you...over and over again.
In this ebook I'm going to teach you how to create a professional blog, as well as how to strategically pick your blog topics and write your blog posts (based on keyword research). I'm also going to teach you how to best monetize your blog, promotional strategies that will drive traffic to your blog, and how to create a growing and loyal readership. I also include links within the ebook to supporting video lessons for extra clarity.
What's great about what I teach you is not only the income level you will accomplish if you follow through creating your blog, but all that you will learn in the process. The skills you learn in this ebook will enable you to build all kinds of online businesses and open the door for all kinds of entrepreneurial projects you may have.
Not only that, you will be able to evaluate business ideas much more intelligently once you've gone through this whole process. This is because you will understand the fundamentals of keyword research & analysis, traffic & lead generation, social & affiliate marketing, monetization & conversion testing, and traffic analysis. These skills will help you immensely in ANY business you ever decide to start (online or not, passive or not).
So why wait? Start your blog today!
After all, the longer you wait to start, the more money that is being left on the table.

Review:

My overall view of this book is just that it was okay. It had some good information, but I still feel as if they bad mostly outweighed the good. I felt like I knew absolutely everything in this book already. Now, I've read a decent amount of books on this topic, so I'll admit that I'm more informed on this stuff than most people probably are. Still, I think most people with any experience blogging will know pretty much everything said in this book. The only people who can really benefit from this book are people who have never blogged and are considering it. Otherwise, you're not going to get much out of this.

It also annoyed me that information was repeated multiple times. The author stated once that parts of the book were just some of his past newsletters. I'm not sure how much of the book that was, but parts of it seemed pretty clearly to be copy and pasted from somewhere else because the flow was off. I'm not against the idea of compiling past material into one single book. The problem was that information got repeated (sometimes almost word for word), which made it boring to read and also extremely redundant.

This book definitely isn't something that anyone with any blogging experience would get any use out of. If you are entirely new to blogging, then you may find it a bit helpful, but I also know that there are far better books out there that could help you.